Pink Toast Ink // Heat Up Your Business

Business Archive

A New Year, a New Toast

Refresh, Reboot and Go Go Go!

If you follow us on Instagram, you may have heard the news. If not, you absolutely need to be following us and here’s what you missed. Pink Toast Ink became Pink Toast, Powered by Girl Tribe, toastie got a makeover (more on that to come) and most importantly – (drumroll please) Sarah Baucom is now my 50/50, my work wife, my confidante and my business partner in Pink Toast.

Bringing Sarah on has been in the works for years but the timing never quite felt right. We work incredibly well together and on top of that – her retail, styling, SEO and e-commerce knowledge are undeniably strong and let’s be honest together we really make the best team. After all the success of Girl Tribe Pop Up and Pink Social last year (where we are already business partners), Sarah and I had long discussions and decided that starting Jan 1 she would become my business parnter in Pink Toast – again leading by what feels right and with intuition. Sarah has been in the office full-time and things have never run smoother. Our team has never been stronger and our mission has never been clearer than now. So we are doing it all, and loving every minute of it.

So what is the future for Pink Toast?  We are another year stronger and wiser and are consistently delivering the very best designs with excellent customer service. So, let’s just say the future is as bright as the sun.

Here is what we have done lately:

  • Met with some of the most lovely couples and designed insane stationery for weddings
  • Branding for some amazing local and national companies
  • E-Commerce strategy and design for so many of your favorite Charlotte businesses and influencers
  • Website refreshes and other special projects
  • Hired the best team in town

And we cannot wait to share all of these updates with you!

We are so lucky to be inspired daily by our team and by our clients. I know it looks like fun to watch us on Social Media, but believe me – the energy in our Dilworth studio right now is infectious. I come to work everyday with a renewed sense of energy and inspiration.  Working with the small businesses in this community is awe-inspiring. As a Charlotte native, I don’t remember this spirit of entrepreneurship as strong as it is today. And we are the luckiest to work with these businesses everyday and watch them grow and find success. I thank you all for putting faith in Pink Toast over the past six years, and thankful for our long-running relationships that have grown from our projects over the years.

2016 was a  roller coaster  and right now, my heart has never been more open to the possibilities that lie ahead.

So please join me in officially welcoming Sarah to the toast team.

And bring on the new projects! Weddings, branding, e-commerce…we are ready for you! Email us at for an appointment to talk about how we can reboot your business, too!

Talk soon~


Carrie Barker, The Toast with the Most

Sarah Baucom Carrie Barker Pink Toast - Charlotte Graphic Design Studio

{picture by Laura Sumrak, HMU: Be Pretty CLT}

Free Valentine’s Day Printable

We made it to FRIDAY! In honor of Valentine’s Day this Sunday, we collaborated with Abby of Voila Paper Co. to bring you a free printable!

We have two versions we know you’re going to love! – Click HERE to download.

Voila Paper Co.


Surprise! Head Toaster, Carrie, gave birth to Baby Toast, Pearce, one month early! Mama and baby are happy and healthy at home. While she shows Baby Toast the ins and outs of this world, Team Pink Toast will be taking care of all your branding needs! To put a face with an email address, keep reading below and get to know Jolenna, Abby, and Brooke!


If you have any questions, feel free to contact us! Happy Tuesday!



Christmas Cards Sneak Peek

Guess what! Only 63 days until Christmas! We are so excited to announce that we are rolling out a bunch of Christmas cards for the upcoming holiday season! We are so proud of them and created them in a way has created theirs. We have photo cards with a back and front, holiday greeting cards, and we threw in a couple New Years cards as well! All of the cards will be available at our ETSY SHOP by Tuesday October 27th so be on the lookout!

Christmas CardsChristmas Cards

Giveaway Time | We are giving away 50 Christmas cards AND a free holiday mini session with Ariana Clare! All you have to do is post a picture on Instagram related to Fall or Halloween by October 28th and make sure you hashtag the photo #toastyghosty15 or it won’t be counted! Go to our Instagram to read all of the rules!


xmascardsChristmas Cards

Web Launch Day

Happy Tuesday everyone! Today we are sharing with you a look at our web launch day from a couple weeks ago. We had so much fun dropping by different companies and clients we work with in Charlotte to hand deliver them a cute Toasty box. It was a long but exciting day and we really liked being able to catch up with everyone.

launday-1-3 Launch Day Moga Charlotte Crossfit Pineville Crossfit Pineville



^^ We branded both of those! It was so neat to see it in person.

launday-1-7 abbywall Madabolic Carrie Barker Pug Handmade Matters

^^This little guy was the cutest. He just wanted to be petted all day long!

Daily Press Cowfish launchday-10 Launch Day launchday-9

^^Carrie’s mom met us for lunch at Cowfish (SO yummy)!

Launch Day launchday2

^^Mandi from Got What It Cakes won one of our giveaways and she was so excited when we told her.

Baby Brennan Funfetti

^^Alice of Sugarbomb  has the cutest baby. She was so smiley!


Here’s the toasty box we sent out to a ton of peeps. Check out the instagram hashtag #pinktoastismyjam to see more pictures of the boxes!

Places we visted:
Moga Charlotte*| Mom N Pops Print ShopCrossfit Pineville* | Crossfit Dilworth*| Tah Tah Makeup*|
Doll. A boutique* | Boem*| Got What it Cakes | The Daily Press | Madabolic*| Lily Greenthumbs | J. Majors |
The WOW Factor Cakes | Hygge

*brands we have worked on or are currently working on